Robby Younes

Robby Younes is an accomplished hospitality executive with more than two decades of experience leading complex, multi-property hospitality organizations through growth, transformation, and value creation. As President of Crystal Springs Resort, he is responsible for the strategic direction, financial performance, and operational execution of one of the largest integrated hospitality destinations in the Northeast.

Younes leads an organization of approximately 1,800 employees across six operating entities, including two luxury hotels, championship golf courses, a nationally recognized culinary program, an award-winning wine cellar, conference and event venues, and multiple food and beverage concepts. With full executive oversight of operations, finance, commercial strategy, capital investment, and organizational leadership, he has consistently focused on driving revenue growth, expanding profitability, strengthening NOI, and enhancing long-term enterprise value.

Since joining Crystal Springs Resort in 2008 as Regional Director of Food & Beverage, Younes has played a pivotal role in the company’s evolution from a regional resort into one of the premier destination hospitality brands in the country. His ability to align strategic vision with disciplined execution led to rapid advancement, first to Senior Vice President of Hospitality and Lodging and ultimately to President.

Under his leadership, Crystal Springs Resort has experienced significant business expansion through strategic capital investments, operational excellence, brand enhancement, and disciplined financial management. He has overseen major property repositioning initiatives, including the transformation of Minerals Hotel, the renovation of the acclaimed four-star Restaurant Latour, the comprehensive redevelopment of Grand Cascades Lodge, and the expansion of the resort’s meeting and event facilities. During the unprecedented challenges of the COVID-19 pandemic, Younes successfully guided the organization through one of the most difficult periods in hospitality while continuing to invest in long-term growth initiatives and positioning the company for a strong recovery.

Younes has also championed sustainability and innovation as core business strategies, leading Crystal Springs Resort to become the largest solar-powered resort in the Northeast, reducing operating costs while reinforcing the company’s long-term environmental commitment.

Prior to Crystal Springs Resort, Younes spent a decade with Starwood Hotels & Resorts and Hilton Hotels, where he distinguished himself as one of the youngest Regional Food & Beverage Managers in both organizations. His international background, combined with extensive operational and financial leadership experience, has provided him with a broad perspective on luxury hospitality, organizational development, and large-scale business management.

A recognized leader in luxury food, beverage, and experiential hospitality, Younes transformed Crystal Springs Resort’s wine and culinary platform into a nationally recognized brand. As Wine Director, he expanded one of North America’s premier wine collections and created the New Jersey Wine & Food Festival, attracting world-renowned chefs including Daniel Boulud, Thomas Keller, José Andrés, Francis Mallmann, David Bouley, and many others. He also founded the New Jersey Beer & Food Festival and launched Mountain Creek’s Oktoberfest, now the largest festival of its kind in New Jersey. In recognition of his contributions to the industry, he was named one of Wine Enthusiast magazine’s 40 Under 40 Tastemakers.

French educated and fluent in three languages, Younes combines international perspective with disciplined financial leadership, operational excellence, and a proven record of building high-performing organizations. His leadership philosophy centers on creating sustainable growth, developing exceptional teams, enhancing guest experiences, and delivering long-term value for owners, investors, employees, and stakeholders.